Tag Archives: Data security

Where Data Leakage Happens in Programmatic Advertising

data leakage in programmatic systems

Digital advertising moves at lightning speed. Automated platforms handle vast amounts of confidential information every day. This creates a complex environment where unintentional exposure can occur. This unintentional exposure of protected information is often accidental. It stems from internal errors or misconfigurations within advertising technology. Weak access controls and software vulnerabilities are common causes. The …